Georgia: Keti Nogieva, a Journalism Bachelor’s Program graduate, founded the Georgian-Italian TV company KN TV in Italy in 2023. The TV company aims to inform Georgian emigrants living in different countries and promote Georgian culture and traditions.
Keti Nogieva is expelled from Abkhazia. She graduated from SEU with a bachelor’s degree in journalism and a second major in marketing and management.
She had to go through many difficult periods in her life, but the most challenging phase for her turned out to be the death of her mother in 2015. She’s been through many problems at once; she was in sophomore year, living in a rental apartment and unable to pay her tuition. With the help of SEU’s rector, Mr. Gia Kavtelishvili, She studied for almost a year for free. Because of him and SEU, she didn’t give up then and kept fighting.
She always says, “If I am successful today, it is due to SEU and all other lecturers who have encouraged me in the most difficult and difficult period.”
Her blogging on the social network led the television. Many Georgian emigrants soon fell in love with her blogs. Each video had up to 50,000 views. This motivated her to create an innovative project – internet television, which would bring together immigrants from different countries and citizens of other countries in one space.
“La Vita è Bella” is an Italian-language project/show with Georgian subtitles, with quite a high rating in Georgia and Italy. When it was first placed in the internet space a year and a half ago, it was covered by Georgia and Italian media. Nearly 100,000 views it has hit. This 40-minute program has an even higher rating today, and Italian producers appreciate it as a show and a documentary.
She was invited to various Italian TV stations, where she talked about a project that would deepen the friendship between the two countries.
The TV company is broadcasting successfully and, a few months ago, officially obtained a broadcasting license in Italy. Negotiations about cooperation with several leading Italian TV channels and radio stations are underway. There is a great interest on their part for the stories about Georgia to be broadcast on their TV channels. She just finished filming a documentary about the history of Georgian wine, which will soon be aired on Italian TV.
She now leads and directs the Italian program “la Vita è bella”, which connects two countries, Italy and Georgia. The program “The Immigrant Hour” tells the stories of immigrants scattered around the world, and very soon, the program “Returned to their homeland” will be broadcast on television.
The company currently has six employees. Among them is one journalist from Poland and one from Israel who works for KN TV. She actively cooperates and writes interviews with famous Italian show business representatives, singers, and actors. In the future, they plan to collaborate with SEU students, too.
She said she would be happy if she could be an example for at least one person that there is no impossible situation and everything can be achieved. SEU is the best university; it showed her a new and colourful way of life; SEU is the key to success. “
